Passion Seed Communications is an award-winning film and television production company that closes the widening knowledge gap between ‘information rich’ and ‘information poor’ audience members by embedding socially relevant messages in its highly engaging fiction and non-fiction programmes, specifically documentaries and narrative-driven content. Our films have been exhibited in over 15 countries. In addition, we been commissioned by reputable organisations such as the National Film & Video Foundation, the Foundation For Human Rights, SABMiller, the Hot Docs Blue Ice Group Fund (Canada) and the New York Times (USA).

At Passion Seed Communications, we take your idea from the page to the screen. The company produces award-winning fiction and non-fiction content.

Lobola, A bride's True Price

Feature Length Documentary

"When an opinionated filmmaker agrees to marry her long-term boyfriend, she must decide if she will break with tradition and reject bride pride/lobola, or not."


Narrative Short Film

A pregnant young woman's life is irrevocably changed when she has a transcendental encounter with an enigmatic woman from her past.

Foundation for Human Rights

Live Event Coverage

The Foundation For Human Rights has commissioned PSC to produce live event coverage DVDs for:

1) Anti Xenophobia Dialogues: Educational Sector

2) National Disability Convention 2015

3) African Regional LGBTI Convention

SAB Miller

Corporate Videos

PSC has been commissioned by SABMiller to produce the Imvelisi Dragon’s Den pilot video.


Educational Video Inserts

Under it’s previous name, Brain Matter Media, the company was commissioned to produce "Great Lessons" inserts for the Mindset Channel on DSTV.

New York Times Op Doc, Lobola, A Bride's True Price

Short Documentary (15 min)

"When an opinionated filmmaker agrees to marry her long-term boyfriend, she must decide if she will break with tradition and reject bride pride/lobola, or not."

The company creates employment for 15 to 20 highly skilled independent contractors on a yearly basis. We also provide mentorship and trainingto unemployed youthand female media practitioners.


Sihle Hlophe

Award-winning writer/director Sihle Hlophe holds a MA in Communication Studies, a Post- Graduate Diploma In Marketing Management and a BA in the Dramatic Arts. Hlophe is also a Hot Docs Blue Ice Group Fund Fellow (Canada) and an alumni of the prestigious IDFAcademy (the Netherlands) is the founder of Passion Seed Communications, a film and TV production company that has been commissioned by organisations such as the the National Film & Video Foundation, SABMiller and the Foundation For Human Rights.

Hlophe has written and directed two narrative shorts and a handful of documentaries. Her documentary project, "Lobola, A Bride's True Price" recently won the 'Most Outstanding Documentary Project' award at the Durban Film Mart in South Africa; the award was sponsored by IDFA. The prize was an all-expenses paid trip to attend the prestigious IDFA Academy in the Netherlands.

Hlophe’s work has been screened at film festivals as far afield as North America, Europe, Australia and various parts of Africa. Hlophe has worked as a scriptwriter and story-liner for popular TV shows aired on all the major broadcasters in South Africa. Hlophe also has experience as a content director, production manager and post-production supervisor. Her work promotes minority languages and gives a platform to marginalised voices.


Pule Moswane


Pule Moswane has over 12 years experience in the entertainment industry. He graduated from Big Fish School of Digital Filmmaking where he majored in Film & Television Production. He also holds a Certificate in Live Events Technical Production from the South African Roadies Association (SARA) where he trained as a professional live audio and sound technician for live events and broadcast entertainment. Pule has experience as a sound technician, backline monitor engineer and sound logistics coordinator for internationally recognised companies such as VWV Events Company, Prosound, TEDCO and Sound Stylists PTY (LTD). 

Pule also volunteered as an intern at Today AM and worked as a radio presenter at Mafikeng FM for 2 years. Pule began his TV career as a researcher at Soweto TV. In his capacity as a sound recordist, Pule has also worked on shows such as Funatix, Once Upon A Country, Utatakho, Please Step In, Date My Family and KFC Taste Kitchen. He has also worked as a sound recordist for documentaries, short films, corporate videos, drama series and commercials. As Passion Seed Communication’s technical manager, he is responsible for coordinating the activities of all the technical departments and maintaining all equipment in order to ensure proper operation.


Nondumiso Buthelezi


Nondumiso has 8 years experience in the TV industry. Over the years she has worked as a content researcher/producer, insert director and script writer on a number of docu-reality TV shows, some which went on to win SAFTA awards.  

She is a Big Fish School of Digital Filmmaking graduate and her graduation film, Oswenka, won three awards. Nondumiso is a Talents Durban alumnus. She is currently pursuing her goal of becoming an impact documentary filmmaker.

For further queries you can contact us

Telephone: +27 11 673 0275